Friday, 23 April 2010

Who would be the audience for your media product?

At this point, it would be good to remind myself of the initial idea I had for my ideal audience member.

"Jack is sixteen. When he's not at a party or trying to get served at the pub, he likes modern art, pondering life, and watching Skins."

This is the initial statement I made to summarise my target audience. Obviously, I am aiming for a teen audience, that much is obvious. I am certain, however, that many teens may not enjoy my piece, or it would not appeal to them.

My target would be a teenager who is of a similar age to the main character, but also has the interest and maturity to understand and enjoy the introspective nature of my piece, particularly the black and white mise-en-scene.

Typically, they would be interested in films or other literature that have also influenced me, or are of a similar style. These would include films like Control, television programs like Skins, or books like A Clockwork Orange. These pieces of literature all feature a typical troubled main character(s) which is a main feature of my piece. As my film is in a typical 'art house' style, ideally, my audience would have an interest in art films, and other independent productions and not typical teenage films such as Twilight or other such mainstream cinema.

Aside from literature and films, other interests could include modern art or photography in order for them to engage with the photographic and visual nature of my work.

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